SCORE: Tip #5 - Express Heartfelt Commitment
Have you every watched a nervous presenter? How did that make you feel? Did you feel confident about them or nervous about their ability to provide a good solution? How about the person who continuously talked about themselves and their accomplishments and never really answered your questions? Did you applaud them as being credible or did you wonder what they were hiding under their boasts?
Audiences and clients are like mirrors. What we project out is reflected back to us. Other people describe this syndrome more like a boomerang - what we send out comes back to us in the same way. Whether we are thinking about it or not our commitment to a client, to a project or a to a job - it shows. If we are in competition who do we think the client is more likely to hire? Someone who is committed or not?
In order to expect commitment from our clients we first have to be committed to them, to doing what is right for their company, for their situation, for their aspirations.
Tip #5: Before you pick up the phone to talk to a client, write an email, or give a presentation, ask yourself this question, "Do I care, do I really care what happens to my client?"
